What is a keywords?

Keywords: This is a search terms made by user for more informaton on SERP where we to show our website.

Two types of keywords:

  1. Primary Keywords(Shortail keyword): This is use for traffic.

Example: Travel europe

  1. Secondary Keywords(Longtail keyword): This is use for conversion.

Example: Best destination in europe


Kyword Analysis:

  1. Google suggestions(travel europe packages)
  2. Keywords Competitors Analysis
  3. LSI(Latent Symentic Index)
  4. Tools: Google keyword planner(This is a google tool which provide keyword competition, keyword monthly searches and keyword bidding in selected area)

Assingment:10 keywords for your website tomorrow.

10 Keywords:

  1. best countries to visit in europe
  2. best places to travel in europe
  3. places to travel in europe
  4. unique places to visit in europe
  5. cheapest countries to visit in europe
  6. holiday destinations europe
  7. cities to visit in europe
  8. multi city europe vacation packages
  9. most visited cities in europe